Chief Communications Officer Persona

Chief Communications Officer

Judith Stephens

As the Chief Communications Officer (CCO), Judith sets up the correct narrative for communication-based on the firm’s vision and values. She is responsible for establishing and streamlining communication mediums. While most of her work is related to external stakeholders, Judith also ensures that the right message is sent out to the right audience at the right time within the organization. She generally works with the HR team and reports to the CHRO persona.

Age

35 to 54

Location

Global

Years of Experience

10+

Job Seniority

VP

Job Function

Media & Communication

Sector/Industry

Various

Goals

  • Timely communication through the proper channels
  • Transmit organization vision and values
  • Help maintain positive brand value

Motivations

  • Seamless communication
  • Brand reputation
  • Corporate alignment

Questions

  • What are the best mediums to communicate with the employees?
  • How do I measure the effectiveness of communication?
  • How can we ensure uniformity in communication style and tone throughout all mediums?

Preferred Content

Articles
Videos
Emails
Podcasts
Webinars
Reports
Social
Events
Community

Challenges

Widespread misinformation
Too many communication platforms
Information silos

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