COO Buyer Persona

Chief Operational Officer buyer persona profile

Chief Operating Officer

Harry Li

As the Chief Operating Officer (COO), Jon plans, directs, and oversees the company’s operational goals, initiatives, and policies. He’s responsible for balancing long-term and short-term plans to grow the company efficiently.

Age

35 to 54

Location

Global

Years of Experience

10+

Job Seniority

Director

Job Function

Operations

Sector/Industry

Various

Goals

  • Visibility of the processes and inefficiencies across different departments
  • Keep up-to-date with the latest industry issues and trends
  • Understand employees goals, motivations, and frustrations

Motivations

  • Grow the company
  • Improve efficiency across-the-board
  • Improve the employee experience
  • Improve the customer experience

Questions

  • How can we maintain efficiency with remote working?
  • How can we make our processes more efficient and effective?
  • How can we select with the best technology vendors and partners?

Preferred Content

Articles
Videos
Emails
Podcasts
Webinars
Reports
Social
Events
Community

Challenges

Supply Chain Visibility
Legacy Processes & Infrastructure
Rising Customer & Employee Expectations

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